Mercedes Partners with NFT Artists to Celebrate G-Class Series

Mercedes Partners with NFT Artists to Celebrate G-Class Series

News
16/03/2022 by Koinal
217
Mercedes Benz picked five NFT artists to create interpretive art to represent the G-Class line of vehicles. In addition, the agreement with the art collective Art2People commissioned five artists to create artistic impressions of the rugged G-Class Mercedes vehicles.
Mercedes Partners

Mercedes Benz picked five NFT artists to create interpretive art to represent the G-Class line of vehicles. In addition, the agreement with the art collective Art2People commissioned five artists to create artistic impressions of the rugged G-Class Mercedes vehicles.

The commissioned artists are Charlotte Taylor, Anthony Authie, Roger Kilimanjaro, Baugasm, and Germany-based Antoni Tudisco. Nifty Gateway will manage the distribution after Mercedes launches the NFTs.

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Artists Use Blockchain

Art2PEOPLE is dedicated to promoting art and artists through a sales and distribution platform. Called the NF-G challenge, the commissioned artist present their creations for public release. When items from the collection of NFTs are sold, buyers elect whether to hold their property or contribute them to benefit the artists.

A Diverse Set of Views

The designated artists work in a wide range of media and styles. The artists represent architecture, real estate, and music. The styles include fashion and luxury design. The media include graphic design creative marketing. The range of media, geographic location, and cultural diversity promises to inspire thoughtful art.

Mercedes Joins NFT List

In commissioning the designer NFTs, Mercedes joins other prominent companies that have used NFTs for marketing and campaigns. McLaren Racing is in the process of issuing Formula 1 NFTs, and Coca-Cola used NFTs to raise funds for the Special Olympics. Mercedes has used blockchain before; the company set up a blockchain venture to track cobalt emissions in manufacturing processes.

We at Koinal celebrate the exponential growth of NFTs. Organizations like Mercedes Benz can contribute to developing blockchain technology and digital assets. 

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